Keith Misson
Sets HBSUK strategic direction and drives the digital-first outpatient model across NHS and AXA partners.
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Meet our team
Meet the passionate people behind HBSUK. From clinicians and operational experts to support teams and leaders, we work together to make a difference across healthcare.
Our Board, Executive Team and Client Engagement Team bring together extensive clinical, operational and commercial expertise to help healthcare organisations improve access, efficiency and patient outcomes.
You can view our clinical medical advisors here.
Matthew Vardy
A finance professional with extensive health insurance experience who serves as Board Chairman, specialising in strategic partnerships, large-scale projects, and acquisitions.
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Khaled el Shaarany
Head of Health Services within AXA Group’s Health division and Chairman of OneHealth International, specialising in the global expansion of physical and digital healthcare facilities, coordinated care pathways, and corporate health solutions.
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Nick Sinclair
Owns day-to-day service delivery and operational performance across all client trusts and health boards.
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Laurence Sanders
Responsible for the financial performance of the business, ensuring the delivery of sustainable profits while also focusing on future strategy
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Shelley Garlington
Manages NHS and AXA partner relationships and ongoing account success.
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Professor Ted Adams
Leads clinical governance for the HBS Platform, oversees specialist pathway design across all of our specialities and chairs the Medical Advisory Board
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Michelle Grimley
Leads talent strategy and company culture to align employee growth with overall business success.
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Katie Chattaway
Directs HBS Platform engineering, NHS integrations, and clinical data security.
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Lucy Cassidy
Leads the portfolio roadmap and market positioning to drive sustainable business growth.
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Catherine Afolabi-Mulhall
Responsible for governance, risk, and compliance for HBSUK's products and services
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Rebecca French
Provides high-level administrative and operational support to the CEO and Senior Leadership Team to streamline executive operations and drive strategic initiatives.
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Hayleigh Findlay
Leads the proposal process from qualification to submission, ensuring compelling, compliant bids that secure new business and drive revenue growth.
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John Dixon
Drives regional growth and manages key stakeholder partnerships across Wales and South West England.
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Katie Hurst
Drives regional growth and manages key stakeholder partnerships across North East England and the Midlands.
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Kate Fitzgibbon
Drives regional growth and manages key stakeholder partnerships across London and South East England
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Zoe Dawkins
Manages internal processes, systems and data to streamline business development.
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Anastasia Marsden
Leads the design and delivery of medical insourcing solutions, partnering with NHS trusts to maximise clinical capacity, reduce waiting lists, and optimise patient pathways.
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Contact us
Whether you’re an NHS Trust looking to reduce waiting lists, a patient seeking specialist care, or a healthcare professional looking for your next opportunity — we’d love to hear from you.